Our Blog

Stay ahead of the curve with the latest insights from Duelling Pixels’ blog. We share valuable tips, industry trends, and best practices in web design, ecommerce, and digital marketing to help you keep your business at the forefront of innovation. 

  • Custom ChatGPT interacting with document formats.

    Build Your Custom GPT A Step-by-Step Guide

    What if a virtual team-member could draft job descriptions, generate website FAQs for customers questions, and write product copy in your brand voice before you’ve finished your morning coffee? Five years ago that sounded like sci-fi reserved for tech giants. Today it’s a browser tab away – and it doesn’t ask for superannuation. A Custom…

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  • {iptc:creator:website}

    #2 Branding & Visual Elements – Successful Website Project

    Branding & Visual Elements Branding and visual elements are not just pretty things to brighten up your website, they convey a message to your audience, and most importantly – it’s what the unconscious mind of your audience connects with. Your branding is made up of a number of elements including your business name, your logo,…

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  • {iptc:creator:website}

    #1 Content & Copy – Successful Website Project

    Content & Copy MAKE A PLAN Whether you’re going to outsource this task or do it yourself, start with an outline or draw a mind map of all the sections required, as well as how they link together: About Page Home Page Every individual Product/Service Page/s Testimonials/Portfolio Page Specific sales pages Blog posts Contact You…

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  • {iptc:creator:website}

    New Series – 4 Steps for a Successful Website Project

    Does planning your website make you feel like your head’s going to explode? Just don’t know where to start?   If you’re going around in circles trying to work out what you need for your new website, and getting confused about the many pieces of the website puzzle, tune in over the next 4 weeks…

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  • {FAQ} How to Start a Blog

    We hear this question a lot, and the simple answer is – there’s no simple answer! There are so many different website platforms and this alone can make the process confusing.  It really depends on the following questions: What are your goals with blogging? Where are you in the process? What’s your level of comfort…

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  • website-launch-checklist

    Don’t launch your new website without checking these 7 things

    Here’s the short version of our website launch checklist of what you MUST check before you share your new site with the world.   Navigation & Menu Structure Check it seems logical; will people understand what each menu option means and be able to find what they’re looking for? Click on every menu option to…

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  • escape the 9-5

    When Working 9-5 is a Waste of Your Talents

    A bit of a soap-box rant from me today, inspired by a conversation with mums from school, on finding part-time work. While we watched our Grade 1’s swimming lessons we were chatting about finding part-time jobs. Jobs for women who may have been out of the workforce for years after growing up their families. Jobs…

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  • Why Blogging and SEO Are So Important to Your Small Business

    Our Free Website Planning eGuide & Checklist

    We’ve created a little something for you: Plan for website success with our 4-step Website Planning eGuide & Checklist. Confused about hosting? Don’t know your DNS from your Domain Name? Totally blocked when it comes to writing your copy? Or just DO NOT KNOW where to start with creating your website? Read the 4 things…

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  • Creative Platoon Free Stock Photos

    Free Stock Images

    I don’t know about you, but most bloggers I know are ALWAYS on the hunt for good stock images for their website, and FREE always makes them more attractive! Nicholas is always snapping away wherever we go, and we realised that he should make use of his photos more, so we started sending them out…

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  • Creative Platoon FAQs

    {FAQ} Yoast SEO Video Tutorials

    Gaining confidence in managing your website search engine optimisation (SEO) settings can be a giant step for most business owners. Here is a bunch of videos that we think do a great job of explaining SEO, as well as using the SEO settings of the Yoast SEO plugin for your WordPress website. This video gives an…

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  • Creative Spark Interview Writer Rakhee Ghelani

    Creative Spark Interview with Writer, Rakhee Ghelani

    Copywriting – such a critical step for our online businesses, but one that can hold up a website project like no other single thing! In this week’s interview I asked my long-time friend Rakhee Ghelani about her copywriting process and tips for getting the best results, whether you are paying someone else to do it,…

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