With the release of WordPress 5.0, the new Gutenberg editor introduced the concept of ‘Blocks’. These are customised code objects that enable media-rich functionality using simple drag and drop editing for ease…
When WordPress 5.0 came out, they redeveloped the post editor or default page to make it more user-friendly and responsive. Unfortunately, WooCommerce is slower to adopt a refreshed and streamlined…
Success in the e-commerce sphere relies upon choosing the right platform for your store. Shopify and WooCommerce are two of the leaders in the market, but they represent very different…
Delicious, high-quality food is necessary for success in the restaurant business, but customers may also make dining choices based on convenience. They might forego their favourite restaurant for an alternative…
There was a time when starting a small business was something of a pipedream that very few pursued, simply because competing with established businesses was nearly impossible. But then the…
These are exciting times if we want to sell products to as broad an audience as possible. It’s relatively easy to set up a website to display our product or…
As businesses face quieter times, here are 3 SEO tasks to do on your website for a successful second half on the year Experts are now warning that the dreaded global…
Search engine optimisation involves a multifaceted approach to digital marketing. SEO stretches beyond basics such as keyword optimisation to complex technical practices. If you’re trying to draw traffic to your…
In 2014, a Google official clarified that social media metrics do not affect search result rankings. Yet a quick look at business websites that have the top positions on search…
Most small businesses operate with a very tight marketing budget. Without the deep pockets to run TVCs or radio ads, many were limited to flyers, mail inserts or point-of-sale materials…
A couple of weeks ago, we wrote about how search engine bots read your blog posts differently to you and me. The importance of on-page optimisation, how it is not…
Optimising your business website is important if you want to be seen online by your audience. It is likely you’ve heard On-page SEO going around, and it is the practice…