Articles that explain website work
Read about website design, technical quality, search, content and the systems behind an online business. Each article is written to help you understand a choice and what the work behind it means for your business.
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What to check before changing your website’s hosting and care
Moving a website to new hosting fixes the hosting. It does not fix a plugin that breaks the checkout, a form that stopped delivering last month or a connection to your accounting software that nobody has tested since it was set up. Before you agree to a care arrangement with anyone, work out what the…
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Understanding Natural Language Processing (NLP) in Chatbots
Natural Language Processing (NLP) is the secret ingredient that brings chatbots to life. It’s the technology that enables these virtual assistants to understand our language, respond intelligently, and provide us with valuable information. Whether you’re a chatbot enthusiast or simply curious about the inner workings of these conversational AI companions, this blog post is your…
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Harnessing the Power of Chatbots – A Guide for Australian Small Businesses
In today’s fast-paced digital world, embracing technology is crucial for the success of small businesses. One innovative tool that is transforming the way Australian businesses operate is chatbots powered by artificial intelligence (AI). These intelligent virtual assistants are revolutionizing customer interactions, streamlining processes, and boosting sales. In this guide, we will explore the transformative power…
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An Introduction to Chatbots for Small Businesses
Over the past decade, we’ve witnessed a transformative shift in the business landscape, with digital technology reshaping how we work and interact. This isn’t just about switching from physical to digital; it’s about embracing tools that redefine customer engagement. One such tool catching the eye of many is the chatbot. While the local café might…
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How to Attract Consumers to Buy Groceries Online
Many consumers are used to buying their household and electrical goods online, and they do so without a second thought. Still, they may not be accustomed to purchasing their groceries this way, and there is plenty of potential here for enterprising food retailers to persuade them to buy groceries online. How should these retailers capitalise…
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How Delivery Methods Factor Into the Potential for Online Grocery Sales
If grocery store owners are to tap into the huge potential associated with online sales, they need to understand how to get the product to the consumer. There are several approaches to consider, so what are the options for delivering groceries after online purchase? Juggling Convenience Against Margins Margins in the grocery industry can sometimes…
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WooCommerce Blocks Part 2 — Making the Most of WooCommerce Blocks
With the release of WordPress 5.0, the new Gutenberg editor introduced the concept of ‘Blocks’. These are customised code objects that enable media-rich functionality using simple drag and drop editing for ease of use. It wasn’t long before the WordPress developers incorporated this editing experience into the platform’s premier eCommerce plugin, WooCommerce, which now has more than 20 WooCommerce Blocks…
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WooCommerce Blocks Part 1 — Getting Started With WooCommerce Blocks
When WordPress 5.0 came out, they redeveloped the post editor or default page to make it more user-friendly and responsive. Unfortunately, WooCommerce is slower to adopt a refreshed and streamlined editing experience. Also, there are essential things that the plugin has to develop to make it easier to use. You can track how well the…
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WooCommerce vs Shopify
Success in the e-commerce sphere relies upon choosing the right platform for your store. Shopify and WooCommerce are two of the leaders in the market, but they represent very different propositions to business owners. So, which one is right for you? Read on as we compare WooCommerce and Shopify. Cost Comparison Shopify is available on…
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The Advantages of Using a Restaurant Online Ordering System
Delicious, high-quality food is necessary for success in the restaurant business, but customers may also make dining choices based on convenience. They might forego their favourite restaurant for an alternative that offers food ordering online, contactless pickup, or delivery. In today’s restaurant industry, these services are not merely nice extras for customers; they are necessary…
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What Small Businesses Need to Know About Google’s Core Web Vitals
There was a time when starting a small business was something of a pipedream that very few pursued, simply because competing with established businesses was nearly impossible. But then the internet arrived, and the dream became a little more achievable. These days, the plethora of digital and cloud tools available mean that the smallest of…