MailPoet Email Newsletter in 4 Steps

I run Duelling Pixels, a Melbourne studio that designs, develops, and looks after websites for businesses, and founder at Barking Owl AI, where we measure how AI models describe and recommend those businesses. The two jobs have become one. A website now has to load fast, rank in Google and AI chat interfaces, and be readable by the crawlers that feed AI answers, as well as by the person who finally clicks through to check. Most of my work is SEO in its wider sense, and delivering a website that has impact for the business. Site speed, technical SEO, the structured data that tells a machine what a business is, and the off-site mentions that decide whether an AI names it at all. I make those calls alongside the owner and stay accountable for them once the plan meets the trading week.