Articles that explain website work
Read about website design, technical quality, search, content and the systems behind an online business. Each article is written to help you understand a choice and what the work behind it means for your business.
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What to check before changing your website’s hosting and care
Moving a website to new hosting fixes the hosting. It does not fix a plugin that breaks the checkout, a form that stopped delivering last month or a connection to your accounting software that nobody has tested since it was set up. Before you agree to a care arrangement with anyone, work out what the…
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How to select a plugin from WordPress.org
The WordPress plugin directory is one of the great benefits of WordPress for many people. The hundreds and hundreds of plugins offer a wide variety of solutions for functionality and design for one’s WordPress install. The options are almost endless and it truly shows the power of an mature open source community. For many this is also…
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Our Stock Photos are back!!
After rebuilding our stock image library for the past two months, we are very excited to announce that our stock images are back. Hosting a free stock image library was fun and a great way to attract a new audience. Although we got many requests about using our images commercially in printed medium, that was…
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Adding charactor to your Author Page
The default author page template within WordPress lists an author’s latest posts in a chronological list. We can use this page to build a awesome about page for your blog/website that displays information about yourself followed by your latest blog posts. Using a child theme on the genesis framework the post will run through adjusting the…
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Minimal Sidebar – Our first free Genesis theme
We are very excited to announce the Minimal Sidebar, the first of a series of free Genesis themes that we will be launching this year. Designed after Nick set himself the task last year of finding a better way to bring responsive behaviour to the individual widget areas in the sidebar. Minimal Sidebar breaks up…
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Blogging? Are you making these mistakes too?
1. Not blogging at all! (Whether you think you are above blogging, or you think it’s not your thing, or you can’t write.) Well, say you are going to a business conference this weekend, would you go there and not say anything at all? What if a conference participant (who could also be a potential…
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Goodbye Creative Platoon, hello Duelling Pixels
After months of going to and fro in my mind, I have conceded that by branding all of my ideas under their own individual names, I was making our lives very complicated! Managing several web brands is hard work, there is the blogging, management of the websites and platform software, the communication to users, and…
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4 Steps for a Successful Website Project – #4 Basic Tech Elements
Basic Technical Elements Now that you’ve gone through the key planning processes, you should have a clearer idea of what your needs are. Next step is to decide on the technical nuts and bolts. DOMAIN NAME Got your business domain name purchased? Don’t leave this one until the last minute, in case someone beats you…
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#3 Design & Functionality – Successful Website Project
Website Design & Functionality Website design & functionality go together like a jigsaw puzzle. Ultimately a really successful website works when the pieces fit together like they were made for each other. To establish what pieces you’ll need to build your website, you do need to work out a few things upfront: Decide on the…
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#2 Branding & Visual Elements – Successful Website Project
Branding & Visual Elements Branding and visual elements are not just pretty things to brighten up your website, they convey a message to your audience, and most importantly – it’s what the unconscious mind of your audience connects with. Your branding is made up of a number of elements including your business name, your logo,…
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#1 Content & Copy – Successful Website Project
Content & Copy MAKE A PLAN Whether you’re going to outsource this task or do it yourself, start with an outline or draw a mind map of all the sections required, as well as how they link together: About Page Home Page Every individual Product/Service Page/s Testimonials/Portfolio Page Specific sales pages Blog posts Contact You…