Articles that explain website work
Read about website design, technical quality, search, content and the systems behind an online business. Each article is written to help you understand a choice and what the work behind it means for your business.
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AI SEO vs GEO vs AEO, what each name covers for a store
Shopify calls it GEO, WooCommerce calls it AEO and Google calls it SEO. What each name covers for a store, and what to ask before you sign a quote.
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Have you covered yourself legally on your website?
Terms & conditions, privacy policy, website disclaimer; is your business website covered? We’ve got an interview coming up on the blog soon with Vanessa Emilio from Legal123, she has some interesting (and scary!) things to say about social media, and the common legal mistakes a lot of business owners make online. Sneak peek: “Second most…
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Free stock photos to your inbox
Our next little bundle of free stock photos is due to drop into your inbox on Thursday. Not a subscriber? Well, quick! Go sign up now! We send out a new batch every fortnight, along with some newsy bits and pieces about the latest goings on at Creative Platoon. Here’s a little taster of what’s…
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Free Stock Photos for YOU!
Yes, you read that right – we’re giving you free stock photos! Nick’s background is in photography and he still does the odd photography job, as well as retouching/post-production. You can see more of his work here. He’s always snapping away whenever we go out for a walk or day trip, and I’ve been saying…
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5 Steps to Create A Website
Whether you’re going into business online, or need a site to bring traffic to your bricks-and-mortar business, it’s totally achievable with today’s technology to do it yourself. Don’t know where to start? Here’s the basics you’ll need to know to create a website. My Name is…? If you’ve already decided your website’s name, check if…
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Website Design Tips: What IS the purpose of your website?
No really, what is the purpose of your website? Is it to build an audience or earn authority? Is it to sell a product or service like an eBook, e-course, coaching, or membership? Are you trying to build an online presence? You should be answering yes to at least one of these questions. But why…
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Do You Need a Website Makeover?
If your site is looking a bit stale and static, here’s 5 easy ideas for a website makeover Change the Images Make sure any photos of you really show your personality and are recent, it’s always a bit weird when you meet someone in person (or on Skype!) and you can tell their website photos…
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Friday Hot Links
We know that it can be a hard task to find the right images, so we thought this deal would be worth checking out GraphicStock is offering 7 days of free downloads. For this week’s Friday Hots Links we have these two awesome posts: Developing a Better YouTube Strategy by Ezra Fishman The post will get you…
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MailPoet Email Newsletter in 4 Steps
In today’s post we have put together a visual quick guide on setting up an email newsletter with the MailPoet plugin that we use in the Creative Platoon platform.
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Friday Hot Links
Here are some posts that we’ve come across this week that we highly recommend for you to read, or suck into Evernote for another day. Content Modelling by Chris Knowles A great article to read before setting up your own website or if going through a re-design. This post explains how to easily get your…
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10 Tips to Write Great Web Content
Reading on the internet can be quite different than flicking through a book, so it makes sense that writing for the web is also a little different. Here’s some handy tips to creating good web content for your business website. 1. KISS No don’t kiss the screen, but stick to the principles of Keep It…