Articles that explain website work
Read about website design, technical quality, search, content and the systems behind an online business. Each article is written to help you understand a choice and what the work behind it means for your business.
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AI SEO vs GEO vs AEO, what each name covers for a store
Shopify calls it GEO, WooCommerce calls it AEO and Google calls it SEO. What each name covers for a store, and what to ask before you sign a quote.
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Christmas Gift Guide by Duelling Pixels
Just for fun, I thought I’d do a little Christmas gift guide for you based on the cool and awesome stuff I’ve been finding. Whether you’re looking for the hard-to-buy-for family member, or for client thank you/end of year gifts, hopefully you’ll find some inspiration here. Manly-Man Gifts + Cool & Unusual T-Shirts from Das…
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Creative Spark Interview with Kylie Patchett
I first came across Kylie Patchett’s mindset work while deliberating about signing up to Marie Forleo’s B-School earlier this year. I didn’t know what exactly I was looking for, but while checking out what people had to say about B-School, I listened to an audio that Kylie had posted on her Facebook page about goal…
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How we use Evernote for blogging
I was probably late to the game on Evernote, and I thought EVERYONE else out there knew about it, but I’ve been told that’s just not the case. Or at least, not how to use it for your blogging and business purposes. Here’s a list of some of the things I use Evernote for: Money…
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Creative Spark Interview with Vanessa from Legal123
In the whirl of creating a business you love, focusing on what you give, how to market it, and actually doing the work – have you also ticked off the legal aspects? This week’s interview with Vanessa Emilio of Legal123 about what’s required for your business website, “ASIC is now reviewing and fining websites on…
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My SEO for Beginners Advice
Is Search Engine Optimisation on your radar? Or just not sure what this SEO caper is all about? I was talking to an entrepreneurial friend this week, and he mentioned getting help for SEO and content for his site. We discussed how it feels as though creating the website is the BIG step, and it…
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5 Steps to a Money Making Website
A few months ago I wrote about 5 easy ways to give your website a refresh. Here’s 5 more steps to make sure your website is working like the money making machine it should be, to capture your potential client’s interest and keep them there. Recent Work Update your showcase and testimonials, keep your portfolio…
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Creative Spark Interview with Shae Baxter
Not sure where to start with SEO for your website? Ask Shae Baxter! It’s true that WordPress websites are considered one of the best content management systems when it comes to Search Engine Optimisation, a WordPress site gives you an awesome foundation to start on, particularly if you use the SEO by Yoast plugin like…
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3 Truths About Having Your Own Business
We all know the “good” bits about having your own business, but here’s 3 things I didn’t expect. You don’t have to do it the way everyone else does. Some things just have to be done a certain way, right? If you’re an accountant, you need to prepare a client’s taxes the way the Government…
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Creative Spark Interview with Kerry Rowett
Let’s talk foundations – inspiration + self-care. Who inspires you most? Or where do you find inspiration in your day to day life and work? I was first inspired by Wayne Dyer and then Louise Hay back in my teens. I found “You Can Heal Your Life” life-changing, and it definitely started me on a…
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Creative Spark Interviews
We’re excited to introduce a new interview series on the blog today. Get your creative spark on, light a fire, take action, & get inspired! When you’re a solopreneur or small business, you have to wear ALL the hats in your “team”. It’s not always feasible to outsource everything you’d like to, at least not…