Stay ahead of the curve with the latest insights from Duelling Pixels’ blog. We share valuable tips, industry trends, and best practices in web design, ecommerce, and digital marketing to help you keep your business at the forefront of innovation. 

  • Some AI Bots Train on You. Others Bring You Customers.

    Some AI Bots Train on You. Others Bring You Customers.

    Last week we checked our website’s robots.txt file properly for the first time in a couple of weeks. To our surprise, it was telling the major AI crawlers not to read our site.  We never wrote this rule. Investigating further, we found a setting in Cloudflare rewrites your robots.txt for you, and we had switched…

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  • Custom ChatGPT interacting with document formats.

    Build Your Custom GPT A Step-by-Step Guide

    What if a virtual team-member could draft job descriptions, generate website FAQs for customers questions, and write product copy in your brand voice before you’ve finished your morning coffee? Five years ago that sounded like sci-fi reserved for tech giants. Today it’s a browser tab away – and it doesn’t ask for superannuation. A Custom…

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  • Job Description Generator

    System prompt for a Custom ChatGPT to generate Job Descriptions Copy and paste, or type out, the placeholders below and fill them with your information. The model will only use what you supply, so be as complete as possible. [Location]:[Job Title]:[Tasks & Responsibilities]: (dot-points or short sentences)[Qualifications Required]: (dot-points or short sentences)[Company Culture]:[How to Apply…

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  • Stressful work transforms to efficient updates on computer.

    Achieve 2025 SEO Success with Consistent Content Updates

    For business owners and digital operators, the pursuit of visibility in a crowded online space is relentless. In 2025, what sets successful brands apart isn’t simply showing up—it’s the ability to consistently deliver current, useful content that resonates with search algorithms and actual customers alike. The evidence is stronger than ever: methodical content updates profoundly…

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  • Customer Email Reply

    This prompt instructs the AI to act as a professional customer service agent for small businesses, delivering clear, accurate responses to customer enquiries in under 100 words. The tone must be polite, professional, and aligned with the brand’s values. Responses should directly address the customer’s main concern, avoid jargon or robotic phrasing, and end with…

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  • Blog Post Generation

    This prompt sets up the AI to write a well-structured, 500-word blog post for a small business in a specified industry. The article must open with a compelling introduction and use a clear, friendly, and authoritative tone throughout. The writer should define the target audience, use informative H2 subheadings, and provide practical, example-rich advice in…

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  • Customer Service Response

    This prompt guides the AI to act as a skilled customer support assistant who responds to everyday technical or service-related issues in a clear, empathetic manner. The assistant must diagnose the customer’s problem, offer a straightforward solution, and outline simple next steps—avoiding jargon, scripted replies, or lengthy responses. Replies should be in UK English, under…

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  • General Content Prompt (Multi-purpose)

    This prompt directs the ChatGPT to write persuasive, well-structured content tailored for small business owners. The output must match the specified content type, topic, tone, and formatting style, while maintaining clarity and engagement. The ChatGPT should define the core message, organise ideas logically, and use language that resonates with small business audiences—avoiding jargon, clichés, and…

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  • Diagram: anatomy of a text prompt on laptop.

    How to Write AI Prompts That Actually Work, A Step-by-Step Guide for Business

    You’ve got a big campaign due, a backlog of tasks, and a flash of inspiration strikes: “Let’s get AI to help.” A few keystrokes later, you type something like “Write a blog post about sustainability”—and out it comes. A full draft. Dozens of sentences. Zero substance. You scroll. You skim. You sigh. Suddenly, you’re editing…

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  • Man comparing grocery prices on two lists.

    Monitoring Competitor’s Pricing with an Automated Updates

    With online retailers adjusting prices daily—sometimes multiple times a day—relying on occasional manual checks just doesn’t cut it anymore. Competitor price monitoring has evolved from a ‘nice-to-have’ to a vital part of staying relevant and profitable. Still, for most retail store owners and eCommerce teams, price comparison is a manual, time-consuming process. You might check…

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  • Man organizing papers from 'Sitemap Extractor' box

    Building a Free Sitemap Extraction Tool – Smarter Way to Stay One Step Ahead

    So, here’s the thing—if you’re trying to win the traffic and visibility game online, keeping one eye on your competitors isn’t sneaky. It’s smart. You’re not just chasing rankings—you’re trying to understand what’s working for others, what might be coming next, and where your team could outsmart the rest. And oddly enough, one of the…

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