Category: Business Online
Discover our articles from our journey of running a business online, or articles that we think will help you with your business online.
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Monitoring Competitor’s Pricing with an Automated Updates
With online retailers adjusting prices daily—sometimes multiple times a day—relying on occasional manual checks just doesn’t cut it anymore. Competitor price monitoring has evolved from a ‘nice-to-have’ to a vital…
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The Power of AI in Marketing Research
Every business—whether a lean startup or a seasoned enterprise—has one thing in common, the need to stay ahead of the competition. Yet, traditional market research has long been a roadblock…
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9 Practical Ways AI Streamlines Product Management for Small E-Commerce Stores
Running an e-commerce store is no small feat. I often tell my clients they are effectively opening a second store. Between managing inventory, creating enticing product descriptions, and keeping listings…
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Boost Your Blog’s Efficiency, SEO, and Budget with AI-Powered Writing
Running a small business can feel like you’re wearing a dozen hats at once. One minute, you’re managing inventory; the next, you’re handling customer enquiries or updating social media. Amidst…
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Top 10 Ways Small Businesses Can Enhance Customer Service with Personalised Chatbots
Introduction Think of the charm of your favourite corner shop, where the owner greets you by name and remembers exactly how you take your coffee. These personal touches foster a…
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Enhance Trust and Sales Using the Power of FAQ Pages for Small Businesses
Have you ever found yourself answering the same customer question again and again? It can get tiring. And for small business owners managing retail stores, grocery shops, or food outlets,…
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The Benefits of AI Chatbots in Creating Uniform Customer Experiences
Imagine You’re running a growing small business with an expanding customer base. That’s the dream. But with that growth comes new challenges—one of the biggest being providing consistent, reliable service…
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How Local Australian Shops Can Rank Higher with Voice Search Optimisation
Discover how voice search optimization can help local businesses in Australia attract more customers. Learn how to adapt your content and improve your chances of being discovered in voice searches.…
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The Power of Empathy in Turning Challenging Customer Interactions into Opportunities
Imagine you’re browsing through your favourite online store late on a Friday evening. After a long week, you’re treating yourself to something special: a little retail therapy to lift your…
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Why Content Marketing and Content Gap Analysis are Your Secret Weapon for Small Retail Success
Running a small retail business in Australia is no walk in the park. The landscape is as vast and varied as the country itself, with towering international corporate giants on…
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Why Your Unique Selling Proposition Matters – Unlock the Key to Attracting and Retaining Loyal Customers
Introduction Imagine walking through a bustling weekend market, surrounded by vibrant stalls, each vying for your attention. Vendors are calling out, showcasing their goods, and offering samples. Amidst this lively…
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The Benefits of Sales Events for eCommerce Conversion and SEO
Transform your e-commerce business with regular sales events. Learn how to drive traffic, improve conversion rates, and enhance your site’s SEO performance. Discover actionable insights to elevate your online store’s…