Category: Business Online
Discover our articles from our journey of running a business online, or articles that we think will help you with your business online.
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The Benefits of Sales Events for eCommerce Conversion and SEO
Transform your e-commerce business with regular sales events. Learn how to drive traffic, improve conversion rates, and enhance your site’s SEO performance. Discover actionable insights to elevate your online store’s…
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Customer Feedback and Analytics: How Chatbots Can Offer Business Insights
Chatbots can provide significant business insights by collecting customer feedback and analysing interaction data. By monitoring customer queries, responses, and behaviours, businesses can identify trends, preferences, and problem areas. This…
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The Hidden Goldmine: How Email Lists Can Outperform Social Media for Your Business
Discover the power of email marketing in this insightful article. Learn why prioritising email lists over social media is essential for sustained business growth and success. Gain valuable insights into…
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Why Free Shipping Is More Than Just a Perk: A Deep Dive
Why Free Shipping Is More Than Just a Perk: A Deep Dive” explores the strategic importance of offering free shipping in e-commerce. Discover how free shipping can increase average order…
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Encourage Customer Reviews: Building Trust, Enhancing Visibility, and Gathering Feedback
Unlock the Power of Customer Reviews: A Comprehensive Guide to Building Trust, Enhancing Visibility, and Gathering Feedback. Discover how customer reviews can transform your business, boost online presence, and drive…
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Chatbots: Offering 24/7 Customer Support Without the Overhead
As digital technology continues its relentless advance, one innovation reshaping the frontier of customer service is the rise of AI chatbots. These virtual assistants are not just a fleeting trend,…
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Understanding Natural Language Processing (NLP) in Chatbots
Natural Language Processing (NLP) is the secret ingredient that brings chatbots to life. It’s the technology that enables these virtual assistants to understand our language, respond intelligently, and provide us…
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WooCommerce Blocks Part 2 — Making the Most of WooCommerce Blocks
With the release of WordPress 5.0, the new Gutenberg editor introduced the concept of ‘Blocks’. These are customised code objects that enable media-rich functionality using simple drag and drop editing for ease…
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WooCommerce Blocks Part 1 — Getting Started With WooCommerce Blocks
When WordPress 5.0 came out, they redeveloped the post editor or default page to make it more user-friendly and responsive. Unfortunately, WooCommerce is slower to adopt a refreshed and streamlined…
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How to Structure Your eCommerce Website from an SEO Point of View
These are exciting times if we want to sell products to as broad an audience as possible. It’s relatively easy to set up a website to display our product or…
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Adding a unit of measure to your product pricing
As ecommerce and selling online becomes ever more popular, the diversity of product types that businesses are looking to sell online is increasing. Not all these products are contained within…
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Why Blogging and SEO Are So Important to Your Small Business
Today’s customer is different from the traditional customers described in most sales and business books. Today’s customer wants education and resources. They want to know the in’s and out’s of…